---
type: News Article
title: "Bayes 'Business for Creatives' Programme Celebrates Success"
description: "The first leather and saddlery entrepreneurs finished the three-day Business for Creatives course at Bayes Business School, closing with Bill Amberg."
resource: "https://thesaddlers.org/news/trade/bayes-business-for-creatives-programme-celebrates-success"
tags: [saddlers-news, saddlers-company, news, trade, bayes-business-for-creatives-programme-celebrates-success]
published: "June 2024"
generated: { by: process:saddlers-site-build, at: 2026-10-20T15:16:16Z }
status: stable
sources:
  - id: page
    resource: "https://thesaddlers.org/news/trade/bayes-business-for-creatives-programme-celebrates-success"
    title: "Business for Creatives Course Success | Saddlers' Company"
    author: "team:the-saddlers-company"
---
# Bayes 'Business for Creatives' Programme Celebrates Success

Published June 2024.

The first cohort of leather, saddlery and craft entrepreneurs has completed the Bayes Business School 'Business for Creatives' programme, a three-day course jointly sponsored by The Saddlers' Company to build entrepreneurial knowledge in the creative sector.[^page]

## New Skills for Creative Businesses

Run over three days, the course gave new entrepreneurial knowledge and skills to those in the creative sector growing their own business or building on existing success. Catherine Baker of CB Saddlery said: 'I found it incredibly insightful to connect with business owners from similar but slightly different fields. It's a testament to the fact that businesses often face similar challenges, regardless of their industry. I feel we have developed camaraderie, which will last and provide us with the opportunity to learn from one another. All the lecturers were fantastic and we all took something useful away from each session. Bill Amberg's chat on the final day was excellent and provided essential practical advice for any business owner!'

The programme was jointly sponsored by Bayes Business School and the Saddlers' Company, with thanks extended to the lecturers and academic staff who gave their time to support those who would benefit most from their knowledge, skill and experience.

## A Closing Address from Bill Amberg

Renowned leather businessman Bill Amberg wrapped up the course with an address covering examples of best practice for attendees. Bill Amberg Studio has existed for over 30 years and today stands as an industry leader in bespoke leather products, interiors and furniture, bringing together designers and artisans from saddlery, case-making, bookbinding and other forms of fine leathercraft. Plans are under way to offer further business-focused opportunities to those in the sector who often face real challenges in accessing this kind of training.

## Frequently asked questions

### What is the Bayes 'Business for Creatives' programme?

It is a three-day course run by Bayes Business School and jointly sponsored by The Saddlers' Company, designed to build business knowledge for saddlers, leatherworkers and other creative entrepreneurs.

### Who gave the closing address on the course?

Leather businessman Bill Amberg, founder of Bill Amberg Studio, closed the programme with an address on best practice for business owners.

## Related concepts

- [Saddlery Trade News](/pages/news/trade.md)
- [Capel Manor College Leather Showcase and Awards Hears from Mary Lewis of the Heritage Crafts Association](/pages/news/trade/capel-manor-college-leather-showcase-and-awards-hear-from-mary-lewis-of-the-heritage-crafts-association.md)
- [SEG Level 1: Introduction to Leather](/pages/news/trade/seg-level1-introduction-to-leather.md)
- [Business for Creatives Course Developed with Bayes Business School](/pages/news/trade/business-for-creatives-course-developed-with-bayes-business-school.md)

[^page]: Business for Creatives Course Success | Saddlers' Company, https://thesaddlers.org/news/trade/bayes-business-for-creatives-programme-celebrates-success